Real Estate OS
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All productsSALESOS / AI CRM & REVENUE AUTOMATION

Turn enquiries
into bookings.

Don’t replace your CRM. SalesOS adds AI that qualifies, scores, follows up and calls, so property enquiries become conversations, site visits and bookings. Use the SalesOS CRM, or connect the one you already have.

Book a DemoWhat’s inside
Modern residential apartments with landscaped grounds in warm evening light
New enquiry Hot3 BHK | Ahmedabad₹1.2 Cr · 1,200 sq ftPossession 2028
AI works behind
your CRM.
  • Qualifies leads
  • Scores & ranks
  • Follows up automatically
  • Calls & chats on WhatsApp
  • Books site visits
SalesOS assistant

Hi Riya! Would you like to visit Willow Park this Saturday?

10:24 AM
Sales pipeline
  • New leads248
  • Qualified142
  • Site visit68
  • Booking32
Sample pipeline
Site visit scheduledSaturday · 10:00 AMWillow Park
More
bookings
ILLUSTRATIVE SALES JOURNEY · SAMPLE DATA
SALESOS / THE SALES CHALLENGE

Leads everywhere. Context nowhere.
Still selling from memory?

Enquiries arrive by call, chat and portal. Every lead looks the same in a spreadsheet. What the buyer said on the phone rarely reaches the next conversation.

SCATTERED ENQUIRIES

Calls, chats and portals in different places.

Leads wait while someone copies their details into a sheet.

Lost between toolsEvery enquiry lands in one SalesOS record
UNCLEAR PRIORITIES

Every lead looks equally urgent.

Teams call in order of arrival, not in order of intent.

Lost between toolsLead scoring shows who is ready, and why
LOST CONVERSATIONS

What the buyer said is gone after the call.

Advisors walk into site visits without the context.

Lost between toolsTranscripts and Sales Coach briefs stay with the lead
THE SALESOS WAY

One intelligent record for every buyer.

Capture, understand, prioritise and follow up. Here’s how SalesOS works.

01 / WHAT’S INSIDE SALESOS

Start with SalesOS.
Or upgrade your CRM.

Two ways to start. One AI-powered journey from property enquiry to booking.

HOW IT WORKSIllustrative workflow · Select a step
SalesOS CRM
BuyerNext step
RPRiya PatelSite visit
ASAnand ShahFollow-up
PKPriya KapoorNew enquiry
Your complete sales workspace
SalesOS AIBuilt in
AI WhatsAppAI callsLead scoringFollow-upsProperty matchingSite visits
Leads come from
Website Meta Google Property portals
Explore all 19 capabilities

Capture

  • Lead capture
  • Existing CRM integration
  • Website leads
  • Meta & Google leads
  • Property portal integrations

Qualify & engage

  • Lead routing
  • Lead scoring
  • AI WhatsApp
  • AI voice
  • Follow-ups
  • Property matching

Close

  • Sales pipeline
  • Site visits
  • Broker & channel partners
  • Inventory
  • Negotiation
  • Booking

Understand

  • Sales analytics
  • Customer communication history
02 / PUT EVERY LEAD IN ONE PLACE

Your data. New enquiries.
One lead workspace.

Import the leads you already have. Capture enquiries from the website we provide. Discover new prospects from public web sources. Keep each source, requirement and owner together in SalesOS.

01 / REACH

A campaign finds an audience

Search, social or a property listing

02 / DISCOVER

A buyer explores your project

Homes, location and project information

03 / ENQUIRE

Interest becomes a conversation

A form, a message or a phone call

04 / TRACE

The source stays with the lead

Connect the enquiry to its next outcome

WHERE YOUR LEADS COME FROM
SalesOS · Lead inboxLIVE PREVIEW
128Leads captured today
100%Routed to an owner
0Typed in by hand
  • KD
    Karan DesaiVilla · Under ₹2 Cr
    Website & chat→ Rahul
  • NI
    Neha Iyer3 BHK · Ready to move
    Property portals→ Neha
  • VR
    Vikram Rao2 BHK · Tower A
    Ad campaigns→ Asha
  • PK
    Priya Kapoor4 BHK · Garden view
    Web lead discovery→ Rahul
  • AS
    Anand Sharma3 BHK · East-facing
    Your existing data→ Neha
Every lead arrives withits source, requirement and owner

Already have leads? Bring your existing records into Real Estate OS and build on what your team already knows.

Example sources and sample leads shown. Channel connections and routing are configured for your business.

03 / AUTOMATE OUTREACH AND DATA ENTRY

The bots call and chat.
Your CRM stays updated.

AI calling bots and WhatsApp bots handle configured outreach, buyer questions and follow-ups. They capture requirements and update the CRM, so your team can focus on the buyers who need a person.

YOUR AI AUTOMATION LAYER

Every source.
Every conversation.
Working together.

The calling bot and WhatsApp bot use your business context to engage buyers. Requirements and follow-ups return to the same CRM record.

  • Start with new or existing leads
  • Automate calling and WhatsApp follow-ups
  • Save useful details for your sales team
Follow the connections as you scroll
AIWebsite enquiryExisting leadsLead discoveryCampaigns & postsCalling botWhatsApp bot
01

Lead enters

Website, discovery or your list

02

Calling bot reaches out

Captures needs and buying intent

03

WhatsApp bot follows up

Answers questions and shares details

04

CRM updates automatically

Conversation, requirements, next action

The buyer’s sideSAMPLE CONVERSATION
Answers grounded in approved project knowledge
WHAT YOUR TEAM RECEIVES

The details.
Without the retyping.

Home3 BHK · East-facing
BudgetAround ₹1.6 Cr
TimelineWithin 18 months
Intent signalRequested a site visit
Saved to CRM · LEAD–4471Requirements, conversation and follow-up captured together.

A clear handoff to a person. Your advisor confirms availability, handles exceptions and agrees the next step.

04 — PREDICTIVE LEAD SCORING

Focus on intent.
Not just inquiries.

Calls, preferences and purchase timelines become signals your team can act on. Hot, Warm and Cold keep the next action clear.

RIYA MEHTA / LEAD-4471

Why this lead is a priority.

Sample scoring signals for sales review.

IntentHigh
Budget matchStrong
EngagementHigh
TimelineGood
Property fitStrong
92HOT / SAMPLE SCORE
429 LEADS / PRODUCT EXAMPLE

Prioritize the strongest signals.
Keep the rest in automated follow-up.

QUALIFIED LEADS · ALLSCORE / INTENT
RM
Rohit Mehta3 BHK · Tower B

Timeline stated, site visit accepted

92HOT
AD
Anita Desai4 BHK · Tower A

Asked for payment schedule twice

88HOT
VR
Vikram Rao3 BHK · Tower C

Comparing two projects, revisit likely

74WARM
SK
Sneha Kulkarni2 BHK · Tower A

Budget confirmed, spouse approval pending

71WARM
IS
Imran Sheikh3 BHK · Tower B

Enquired on loan eligibility only

52WARM
PN
Priya Nair2 BHK · Tower C

Early browsing, no timeline given

28COLD
AS
Arjun Shetty4 BHK · Tower A

Price enquiry, did not re-engage

19COLD
05 — CONVERSATION INTELLIGENCE & AI SALES COACH

Never walk into
a meeting cold.

Recorded. Transcribed. Summarized. Stored in the CRM. Every interaction makes the next conversation more informed.

Existing Sales Coach visual of an executive reviewing customer context before a meeting
THE MOMENT IT PAYS OFF

The floor. The facing. The objection.
Before saying hello.

AI AGENT → CRM → SALES EXECUTIVE

Site visit: Today · 4:30 PM

SALES COACH BRIEF / ROHIT MEHTA

Know the person.
Shape the conversation.

01 / PREFERENCES
Higher floorEast facing2 car parksSchool proximityPossession < 18 months
02 / OBJECTIONS TO ADDRESS

Rate per square foot above the competing project.
Possession timeline and clubhouse completion.

03 / RECOMMENDED PITCH

Lead with the east-facing, higher-floor option. Discuss the school zone, parking and payment options, then address pricing and possession timelines directly.

Source: prior conversations on the customer record
06 — SALESOS / AI PROPERTY MATCHING

A better match.
Before the first visit.

Match buyer requirements to project inventory. Review why each shortlisted home fits before sharing it.

CRM REQUIREMENT / LEAD-4471

A home that fits her life.

Budget
₹1.4Cr – ₹1.7Cr
Location
Whitefield
Facing
East
Possession
Within 18 months
Configuration
3 BHK
Family requirement
School zone
Purchase intent
High
MATCHED AGAINST 1,240 units
Illustrative residential development for the buyer’s property shortlist
SELECTED MATCH / SAMPLE INVENTORY

Prestige Willow Park · Tower B · Unit 1604 · 3 BHK

Whitefield, east-facing, within budget and inside the school zone.

Explore the 3D property experience in DesignOS
07 — SALES & CUSTOMER INTELLIGENCE

Every conversation.
A smarter next step.

From an automatically updated record to an informed sales team. The same customer context travels through the system.

Original CRM mockup showing Anand Sharma’s lead record, score and property requirements
01 / CRM Lead Record

The conversation becomes the record.

Requirements, purpose, timeline and stage stay with the customer. Your existing lead-record mockup shows Mr. Anand Sharma.

Original Lead Scoring Board product mockup with ranked Hot, Warm and Cold leads
02 / Lead Scoring Board

Know who needs your attention.

Hot, Warm and Cold lead rankings bring intent into focus, with the reason behind every score.

Original Sales Coach Brief on a tablet with preferences and objections
03 / Sales Coach Brief

Walk in with the whole story.

Preferences, objections and a recommended pitch, assembled before the next conversation.

Original AI Copilot Console showing a business question and sourced product insights
04 / AI Copilot Console

Ask a question. Connect the evidence.

Business answers grounded in CRM, conversations, inventory and market context.

08 — PIPELINE ANALYTICS

Every lead, every stage.
One live view.

See where buyers are, where they stall and which sources bring the ones who book. The funnel updates as conversations move.

Sales funnel · this quarterSAMPLE PIPELINE
  1. Enquiries429
  2. Qualified21249% from enquiries
  3. Site visits9645% from qualified
  4. Negotiation4143% from site visits
  5. Booked1844% from negotiation
Where bookings come from
  • Website & chat34%
  • Property portals22%
  • WhatsApp & calls18%
  • Partners & walk-ins14%
  • Ad campaigns12%
WHERE LEADS STALL

Most buyers drop between site visit and negotiation. Sales Coach briefs target the top objections before the next visit.

Illustrative pipeline figures for a sample project.

09 — INTERNAL AI COPILOT

Your business.
Ready to answer.

An intelligence layer across CRM records, call transcripts, inventory and market data. Ask in plain language. See where the answer comes from.

Original StellarMind AI Copilot Console product mockupTHE EXISTING AI COPILOT CONSOLE
Ask the business a question…
SALESOS + CONVERSATIONS + INVENTORY + MARKET

Connecting the buyer, conversation and market context behind the question.

CRMCall transcriptsSales pipelineInventoryMarket data
—UNSOLD
—EAST FACING
—HOT LEADS MATCHED
Interactive product example. Answers use the existing page’s sample data.
10 — ONE BUYER RECORD

Every conversation.
Connected to the booking.

Follow one buyer from the first enquiry to the customer portal. Each step adds to the same SalesOS record.

  1. 01 · EnquiryWebsite chat
  2. 02 · ConversationAI chat · 6 messages
  3. 03 · CRM leadLEAD-4471
  4. 04 · Lead score92 · Hot
  5. 05 · Sales CoachBrief ready
  6. 06 · Site visitSaturday
  7. 07 · Property matchTower B · 1604
  8. 08 · BookingToken received
  9. 09 · Customer portalUpdates shared

Illustrative buyer record. Each step is part of one SalesOS customer history.

Unified supply chain intelligence
REAL ESTATE OS / SALESOS
ENQUIRIESCONVERSATIONSSCORESVISITSBOOKINGSPORTAL

Sell with
the full picture.

From the first enquiry to the booking and beyond.
Every buyer. Every conversation. One record.

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